Coca-Cola 2nd Lives

As part of its global sustainability program, Coca-Cola has launched ‘2ndLives’, a line of 16 innovative caps which can be screwed onto bottles after consumption, transforming them into fun and useful objects, such as a paintbrush, water squirter and pencil sharpener, among others, and encouraging consumers to reuse and recycle plastic.

Source: Coca-Cola

The Sunglasses That Make The World Look Like Instagram

Tens is a sunglasses brand with a simple ambition; to make your day look ten times better. Through our custom lens tint we aim to add an extra burst of color to your summer!

Pharrell Williams Releases "Happy" – The World’s First 24-Hour Music Video

Pharrell has released the music video for “Happy.” The video is compiled with an impressive amount gorgeous footage, the film is being dubbed as “the world’s first 24-hour music video.”  Everything about this video is Brilliant! 
Experience it for yourself here.

SOURCE: Highsnobiety