Sprite Presents “Obey Your Verse Lyrical Collection”

Drake and Nas perform in front of cheering fans during a recent Sprite-sponsored concert to celebrate the launch of the Sprite “Obey Your Verse Lyrical Collection”, a limited run of sixteen bottles and cans featuring lyrics from Drake, Nas, Rakim and The Notorious B.I.G. – The limited run hits stores this month!

obey your verse Sprite

Sprite & Business Insider

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H&M X Alexander Wang

H&M announced yesterday during an event at the Coachella Music Festival, in Palm Springs, California, USA, that their next designer collaboration will be with Alexander Wang. This partnership marks the first time that an American designer teams up with H&M on the much anticipated designer collaboration.

The New York based Fashion Designer’s eponymous brand has firmly established itself by perpetually evolving and re-contextualizing the urban uniform, since it was launched on the runway in 2007. Alexander Wang’s core sensibility is a reflection on contrasts, blending seamlessly between the refined and the imperfect.  His collections have an unprecious outlook on fashion, and always reflect a sense of ease.

The Alexander Wang x H&M collection will feature apparel and accessories for women and men.  Typical for his irreverent approach, Alexander Wang will propose a new take on the lifestyle product offering that goes beyond fashion.  The full collection will be available in 250 H&M stores worldwide, and online starting November 6, 2014.

Alexander Wang says, “I am honored to be a part of H&M’s designer collaborations. The work with their team is an exciting, fun process. They are very open to push boundaries and to set a platform for creativity. This will be a great way for a wider audience to experience elements of the Alexander Wang brand and lifestyle.”

“Alexander Wang is one of the most important voices in fashion today. He understands exactly what people want to wear and does it with an energy and passion that’s infectious. It feels incredible to be collaborating with him this year,” says Margareta van den Bosch, H&M’s creative advisor.

#ALEXANDERWANGxHM
Stay tuned for more info…

Source: H&M

CONVERSE RELEASES "HERO" FEATURING MICK JONES, PAUL SIMONON, FRANK OCEAN AND DIPLO

Hero
Converse Incannounces the release of the brand new track, “Hero” featuring Mick Jones, Paul Simonon, Frank Ocean and Diplo.  

As part of Converse’s ongoing Three Artists. One Song music series, “Hero” marks the brand’s ninth single that celebrates musical creativity, bringing together a dynamic group of artists from varying genres. The unique collaboration teams up legendary musicians Mick Jones (The Clash, Big Audio Dynamite) and Paul Simonon (The Clash, The Good, The Bad & The Queen), recording artist Frank Ocean and internationally acclaimed producer Diplo. The creation of the track is also documented in a behind-the-scenes video, which offers a sneak peek into the recording process.

Visit ConverseMusic.Tumblr.com to download “Hero” for free.

SOURCE: Nike

Pharrell Williams Releases "Happy" – The World’s First 24-Hour Music Video

Pharrell has released the music video for “Happy.” The video is compiled with an impressive amount gorgeous footage, the film is being dubbed as “the world’s first 24-hour music video.”  Everything about this video is Brilliant! 
Experience it for yourself here.

SOURCE: Highsnobiety

Official Music Video for Kanye West’s “Bound 2″

Kanye West took to The Ellen DeGeneres Show to premier the video for the track “Bound 2″ off of his latest album, Yeezus. Directed by fashion photographer Nick Knight, who also helped out on the video for “Black Skinhead.

http://cdnapi.kaltura.com/index.php/kwidget/wid/1_zol6on0z/uiconf_id/6995152

SOURCE: The Ellen DeGeneres ShowHighsnobiety