David Beckham & Kevin Hart for new H&M campaign!

David-Beckham-filming-with-Kevin-Hart-for-new-HM-campaign_fy

H&M ,confirmed that David Beckham is filming with comedian Kevin Hart for a new H&M campaign. The campaign is for the Modern Essentials Selected By David Beckham range, and will be released later in the year.

Check out the images the “twins” shared on their social media:

dk3 dk4

kd1

kd2

Advertisements

Heritage Leather Co. Utility Bag

heritageleather.jpg

Heritage Leather Co’s Utility bag is a no-nonsense piece that’s perfect for anything. The bag is made from a tough 12 oz canvas with a water-resistant fiberboard interior bottom, metal feet, and 12-gauge rivet secured steel dowels at the top of the bag.
$39, Hickorees

Source: Acquiremag

Dior Homme Pre-Fall 2014 Lookbook

Dior Homme launches their Pre-Fall 2014 lookbook with a fleet of luxurious modern essentials peppered with bold black and red prints.Kris Van Assche develops a collection with traditional Dior aesthetics in mind, producing sleek silhouettes that emphasize the luxury of simple and everyday garments.Staple pieces include a red duffle coat, signature black denim, and leather outerwear.


Isabel Marant Pour H&M

H&M is proud to announce its autumn collaboration with Parisian designer Isabel Marant. With her effortless style, Isabel Marant has created a widely influential and successful take on Paris chic. Mixing urban attitude, boho elegance and rock `n’ roll spirit, she delivers a genuine French allure. For H&M, Isabel Marant will create a wardrobe of must-have pieces inspired by her signature style. Available from November 14, 2013, in around 250 stores worldwide and online, the collection features clothing and accessories for women and teenagers. Isabel will also, for the first time, create a collection for men.
Image
“I am flattered by this collaboration: H&M works with the best designers and this invitation is an exciting honour. I aim at creating something real, that women want to wear in their everyday lives, with a certain carelessness, which I think is very Parisian: you dress up, but do not pay too much attention and still look sexy. The collection is infused with this kind of easiness and attitude. Everything can be mixed following one’s own instincts: my take on fashion is all about personality” says Isabel Marant.
Image
“We are excited to have Isabel Marant as a guest designer at H&M. The way she mixes different elements in her collections, creating a style that is effortless and urban, makes her very contemporary. She has a fantastic eye for ethnic detail and the rare ability to create something that people really want to wear. We are sure the H&M customers will be enthusiastic about this collection” says Margareta van den Bosch, Creative Advisor at H&M.

http://about.hm.com/content/dam/hm/about/videos/Image-Gallery/IsabelMarantpourHM/HM_Isabel.mp4

Born and raised in Paris, Isabel Marant started customising her own clothes while still at high school. A graduate of the famed Studio Berçot, Marant worked her way up the fashion system starting with a jewellery line, then adding knitwear, finally launching her eponymous collection in 1994. Today she runs an internationally successful fashion powerhouse with a string of boutiques worldwide. Her Parisian chic style, a mix of bohemia and masculine tailoring, grows in popularity season after season.

Source: H&M

The Mauritz Archive!

An upcoming men’s collection to celebrate the heritage of H&M


This autumn, a new menswear collection at H&M called Mauritz Archive celebrates the little-known heritage behind the label. In 1968, the founder of Hennes bought a men’s outdoor store located in central Stockholm called Mauritz Widforss. 

The two were brought together, forming what we know now as H&M, and it’s this outdoor clothing which will provide the inspiration for Mauritz Archive, debuting on September 19 in around 250 stores worldwide, as well as online , where available!

Source: H&M

H&M for Brick Lane Bikes: A men’s cycling collection using more sustainable materials

H&M’s capsule men’s collection for Brick Lane Bikes is full of the spirit of modern urban cycling. Designed by H&M and tested by Brick Lane Bikes, each piece has all the technical details needed for better cycling, with the versatile city cyclist style that can be worn all day long. From water repellent rider jackets and articulated blazers to vintage-inspired bike jerseys and caps, the 11-piece collection combines fashion with functionality. Made entirely from more sustainable materials as part of H&M’s Conscious work, the collection will be available in around 180 stores and on-line from 7th March, 2013.

H&M for Brick Lane Bikes brings together the fashion, function and heritage of cycling. Each piece has been designed so it can be worn on or off the bike, inspired by the vibrant colours and specialist knowledge which make Brick Lane Bikes so unique. It’s great that they’ve tested every single piece around the streets of London, so we know the collection really works,” says Petter Klusell, designer at H&M.

http://about.hm.com/content/dam/hm/about/videos/Image-Gallery/blb/HM-for-BLB-EPK-2-MASTER-XDCAM-EX-1080p25-h264-1500Kbps-360p.mp4

“This collection captures the energy and excitement of Brick Lane Bikes, along with our respect for the traditions of cycling. I love how the technical details become part of the look of each piece, while the colours bring cycling’s heritage to life. I can’t wait to see guys wearing these clothes as they ride the streets of the world,” says Feya Buchwald, founder of Brick Lane Bikes.

To make the perfect cycling garment, every detail needs to be considered. That’s why the rider jacket from the Brick Lane Bikes collection is made from water repellent and breathable material, with ventilation holes under the sleeves and taped seams. It’s cut longer at the back, with a back pocket and straps inside the jacket so it can be worn as a backpack.

Layering is key to a cyclist’s wardrobe, and the H&M for Brick Lane Bikes collection has all the pieces needed to complete the look. Shirts come quilted for colder days and in plaid checks with reinforced patches on the lower sleeves. The crewneck top has a zip and ventilation holes, as well as sleeves cut for extra mobility, while the rider T-shirt has a functional pocket on the back. For a true vintage cycling look, there are colour stripe Henleys in either cotton or Merino wool, both cut longer at the back.

The collection is completed with rider’s trousers similar to a functional chino. Legs are cut for slightly bended knees, a reinforced crotch, and reflective tape seams on the inside leg which are visible when rolled up for extra safety. There’s also a pair of rider’s shorts for when the weather turns warm and a striped cap. Materials used throughout the collection include organic cotton, recycled polyester and recycled wool, making the collection as sustainable as it is functional, and fashionable.

SOURCE: H&M