There are 17 logos on Heron Preston’s signature long-sleeve T-shirt, shown here: M&Ms and Trix; Google and Remington; Home Depot, huge, on the back; Nascar, upside down, on the front.
The logo becomes the canvas, whether it’s the placement of logos on a garment, the juxtaposition of several of them together or a rendering with an unconventional treatment. In all cases, the logo becomes a graphic element that can be mined for its familiarity, but is at least in part stripped of its corporate purpose.
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Source: New York Times